Until I worked there I hadn't realized that museums are in the party business. There's some kind of fund raiser practically every week. This is the logo for one of the yearly celebrations of the Chinese New Year. It was the "Year of the (Hot) Dog. " The party was a wiener roast. The logo is derived from the Chinese symbol for fire.
The Museum had a sensational year in 2001, putting on some groundbreaking exhibits and increasing membership by nearly 300%. For the annual report, frugality prevailed, but at 4.25 x 5.5 inches, the cover still featured the names of all the members (and a secret message or two).
I love signs made by non-designers using stencils and marquee letters. The sign makers are not always constrained by the usual rules of lettering. If there aren't enough Es, a backwards 3 will do. In the fluid spirit of the MCA identity, the letters and numbers for the 2005 calendar, printed by NSO Press, were mixed up, rotated and flopped.
For the 2007 Year of the Boar fund raiser, the invitation was the size of a chopstick sleeve.
